The TV Commercial was shot entirely in Auckland NZ over five
intensive days and nights in both the city and suburban areas. The television
campaign features real deer, which for two months were trained by specialist
trainers to 'act' out specific scenes for the commercial. At all times during
the shoot, two-metre high fences were erected to protect the closed off city
and suburban streets and to enable the deer space to roam freely and come
together naturally as a herd. It was many of these scenes of the deer congregating
and migrating that have been used in the final commercial. (music is The Prodigy’s
‘Breathe’)